In the 2010s, music was starting to become more digital. People were able to listen to their favorite artists just by pulling out their phones. Music was released more frequently and hip hop became the most popular genre during that time. It was a time where rappers were dropping mixtapes and albums on websites and new artists were getting their start by posting their songs on the internet. Artists would release music on platforms such as Apple Music, Spinrilla, Spotify, and Soundcloud. The 2010s decade was kicked off by Nicki Minaj and Drake because of their label debuts.